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2018-03-14
Build passive income through digital content marketing


One of the biggest concerns for any business, in any industry, is how to continue to build and expand different revenue streams.

Through the use of digital content marketing methods, even SME’s can build “passive” income, through the creation of digital content. The revenue creation process in digital content marketing is simple: Content – leads –enquiries – conversions – sales.

Digital content marketing, is one of those things that will provide payoffs for your business for years to come.

This is how it works: You write an informative blog, the blog is loaded with keywords and relevant information and helps provide a solution to a problem. That blog then generates web traffic, bring new visitors to your website. Those visitors then engage with you online, resulting in on-going sales. That one blog, can therefore result in continuous sales for years to come. This is then passive income, as you’re not lifting a finger, besides adding fresh content to your website on a regular basis.

Whenever you create content, especially in your blog, remember that the purpose of that content is to help the pages of your website appear in search results in relation to that topic for years to come.

So in order to create traffic generating web and digital content, every business should:

  • Have a well-designed website which includes a blog.
  • New content should be added to the blog on a regular basis.
  • Content must be shareable, so that it may be shared across digital platforms such as social media.
  • Create content that other websites would want to link back to, as backlinks are an important part of SEO.

In order to have an affordable website with a built-in blog created for your business, please contact us.

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